{"product_id":"vicky-ruffled-v-neck-sleeveless-maxi-dress","title":"Vicky | Ruffled V-Neck Sleeveless Maxi Dress","description":"\u003cp\u003eThe dress you put on when you want to look like you’ve put some thought into it, yet feel like you’re wearing nothing at all. The Vicky is a sleeveless maxi dress with a deep V-neckline and a single cascading ruffle that runs from the collar to the hem – centered, tonal, and completely relaxed. No belt. No structure. No decisions. Just a ruffle that takes care of all the styling for you, and a skirt that sweeps the floor as you move.\u003c\/p\u003e\n\u003cp\u003e\u003cem\u003e\"The Vicky is the summer dress I keep coming back to because the ruffle is just right. It’s not small and decorative – it runs the entire length of the dress and creates a vertical line that elongates the silhouette in a way that a simple V-neck just can’t. The high-quality fabric has a natural crinkle texture that looks intentional and improves with each wear. In cream, it’s the easiest to wear. In navy blue, it’s the most elegant. In mustard yellow, it’s the color that surprised me the most – warm, rich, and unexpectedly flattering for a variety of skin tones.\"\u003c\/em\u003e — Sarah Mitchell, Founder of Fischner Berlin\u003c\/p\u003e\n\u003cp\u003e✔ \u003cstrong\u003eDeep V-neck with ruffled hem\u003c\/strong\u003e — the ruffle starts at the neckline, framing the V-opening and cascades in a single uninterrupted flow to the hem. The detail that elongates the body and replaces any accessory you might have wanted to add.\u003c\/p\u003e\n\u003cp\u003e✔ \u003cstrong\u003eFull center ruffle\u003c\/strong\u003e — a wide, tonal ruffle that runs from the collar to the hem along the center, creating a vertical focus that draws the eye downward and gives the relaxed silhouette an intentional structure.\u003c\/p\u003e\n\u003cp\u003e✔ \u003cstrong\u003eSleeveless relaxed silhouette\u003c\/strong\u003e — clean armholes, no sleeves, and a body that falls loosely from the shoulder to the ankle without cinching or shaping. The cut that keeps you cool all day and flatters without needing anything tight underneath.\u003c\/p\u003e\n\u003cp\u003e✔ \u003cstrong\u003eLayered hem with flared skirt\u003c\/strong\u003e — the skirt opens to a fuller, slightly flared hem at the ankle, adding volume at the bottom and creating a gentle sway as you walk.\u003c\/p\u003e\n\u003cp\u003e✔ \u003cstrong\u003eCrumpled high-quality fabric\u003c\/strong\u003e — naturally textured, breathable, and intentionally relaxed. The fabric that looks deliberately artisanal, improves with each wash, and keeps you cool from morning to night.\u003c\/p\u003e\n\u003cp\u003e✔ \u003cstrong\u003eSix color options: Sand, Sky Blue, Cream, Navy Blue, Mustard Yellow, and Anthracite\u003c\/strong\u003e — each color features the same tonal ruffle that changes with each base. Sand and cream are the easiest to wear. Navy blue and anthracite are the most versatile year-round. Mustard yellow is the color that gets the most compliments.\u003c\/p\u003e\n\u003cp\u003e\u003cem\u003eOne ruffle. Six colors. The dress that always looks like a decision.\u003c\/em\u003e\u003c\/p\u003e","brand":"Norelle London","offers":[{"title":"Black \/ S","offer_id":54534256591190,"sku":null,"price":54.95,"currency_code":"GBP","in_stock":true},{"title":"Black \/ M","offer_id":54534256623958,"sku":null,"price":54.95,"currency_code":"GBP","in_stock":true},{"title":"Black \/ L","offer_id":54534256656726,"sku":null,"price":54.95,"currency_code":"GBP","in_stock":true},{"title":"Black \/ XL","offer_id":54534256689494,"sku":null,"price":54.95,"currency_code":"GBP","in_stock":true},{"title":"Black \/ 2XL","offer_id":54534256722262,"sku":null,"price":54.95,"currency_code":"GBP","in_stock":true},{"title":"Yellow \/ S","offer_id":54534256755030,"sku":null,"price":54.95,"currency_code":"GBP","in_stock":true},{"title":"Yellow \/ M","offer_id":54534256787798,"sku":null,"price":54.95,"currency_code":"GBP","in_stock":true},{"title":"Yellow \/ L","offer_id":54534256820566,"sku":null,"price":54.95,"currency_code":"GBP","in_stock":true},{"title":"Yellow \/ XL","offer_id":54534256853334,"sku":null,"price":54.95,"currency_code":"GBP","in_stock":true},{"title":"Yellow \/ 2XL","offer_id":54534256886102,"sku":null,"price":54.95,"currency_code":"GBP","in_stock":true},{"title":"Navy Blue \/ S","offer_id":54534256918870,"sku":null,"price":54.95,"currency_code":"GBP","in_stock":true},{"title":"Navy Blue \/ M","offer_id":54534256951638,"sku":null,"price":54.95,"currency_code":"GBP","in_stock":true},{"title":"Navy Blue \/ L","offer_id":54534256984406,"sku":null,"price":54.95,"currency_code":"GBP","in_stock":true},{"title":"Navy Blue \/ XL","offer_id":54534257017174,"sku":null,"price":54.95,"currency_code":"GBP","in_stock":true},{"title":"Navy Blue \/ 2XL","offer_id":54534257049942,"sku":null,"price":54.95,"currency_code":"GBP","in_stock":true},{"title":"Cream \/ S","offer_id":54534257082710,"sku":null,"price":54.95,"currency_code":"GBP","in_stock":true},{"title":"Cream \/ M","offer_id":54534257115478,"sku":null,"price":54.95,"currency_code":"GBP","in_stock":true},{"title":"Cream \/ L","offer_id":54534257148246,"sku":null,"price":54.95,"currency_code":"GBP","in_stock":true},{"title":"Cream \/ XL","offer_id":54534257181014,"sku":null,"price":54.95,"currency_code":"GBP","in_stock":true},{"title":"Cream \/ 2XL","offer_id":54534257213782,"sku":null,"price":54.95,"currency_code":"GBP","in_stock":true},{"title":"Khaki \/ S","offer_id":54534257246550,"sku":null,"price":54.95,"currency_code":"GBP","in_stock":true},{"title":"Khaki \/ M","offer_id":54534257279318,"sku":null,"price":54.95,"currency_code":"GBP","in_stock":true},{"title":"Khaki \/ L","offer_id":54534257312086,"sku":null,"price":54.95,"currency_code":"GBP","in_stock":true},{"title":"Khaki \/ XL","offer_id":54534257344854,"sku":null,"price":54.95,"currency_code":"GBP","in_stock":true},{"title":"Khaki \/ 2XL","offer_id":54534257377622,"sku":null,"price":54.95,"currency_code":"GBP","in_stock":true},{"title":"Light Blue \/ S","offer_id":54534257410390,"sku":null,"price":54.95,"currency_code":"GBP","in_stock":true},{"title":"Light Blue \/ M","offer_id":54534257443158,"sku":null,"price":54.95,"currency_code":"GBP","in_stock":true},{"title":"Light Blue \/ L","offer_id":54534257475926,"sku":null,"price":54.95,"currency_code":"GBP","in_stock":true},{"title":"Light Blue \/ XL","offer_id":54534257508694,"sku":null,"price":54.95,"currency_code":"GBP","in_stock":true},{"title":"Light Blue \/ 2XL","offer_id":54534257541462,"sku":null,"price":54.95,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1041\/3270\/6646\/files\/hf_20260414_082131_cac321e5-b93e-43c8-ba64-3ce7cde259ce.png?v=1783953250","url":"https:\/\/norellelondon.com\/products\/vicky-ruffled-v-neck-sleeveless-maxi-dress","provider":"Norelle London","version":"1.0","type":"link"}